UI UX Case Study

01 About the Project

July 2023

fine jewelry, for all of life’s special moments

Since being founded in 1989, Lady Medici has turned fine jewelry into everyday occasion while working towards making a positive impact in our communities, the industry and the world

DESIGN PHILOSOPHY

Our UI/UX design philosophy, inspired by Lady Medici's approach to fine jewelry, harmonizes elegance with functionality, aiming to make sophistication accessible in everyday digital interactions. We prioritize simplicity, intuitive navigation, and universal accessibility, ensuring our designs are both visually appealing and inclusively usable. Committed to ethical and sustainable practices, we continually evolve our designs to align with the latest trends and technologies, fostering engaging and impactful user experiences that resonate with the ethos of making a positive difference in the community and the world.

Order Tracking

Universal Accessibility

Secure and Efficient Payment Process

Personalized Jewelry Recommendations

02 Design Process

03 Market Research

04 Competitive Analysis

05 User Research

06 User Personas & Journey Map

07 Desktop-First Approach

08 Wireframing

09 Low Fidelity Prototype

10 Usability Study

11 Accessibility

12 High Fidelity Prototype & Summary

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UNDP